A review of EPiServer Social Reach
Tags: EPiServer, Social media, Web Content Management
Posted by: Guest Blogger
EPiServer has recently released a new add-on for their CMS platform – EPiServer Social Reach. The add-on is designed to help businesses to manage their social media presence, helping marketers to manage their campaigns across various social media channels from the comfort of the standard EPiServer administrative console.
Web Content Management is not dead
Tags: Social media, Web Content Management
Posted by: Dominic Mills
Having recently returned from another hectic 3 days at Internet World, I have had a few days to reflect on the sort of enquiries we were getting. There had been something of a trend over the past year to dismiss Web Content Management as yesterday’s news, and hail Social Media as the new king. However, whilst we are (obviously) as excited as anyone about the benefits of harnessing Social Media, it seems from speaking to people at Internet World that a CMS-driven site is going to be a commercial necessity for some time to come. Yes we want branded Facebook pages, yes we need to encourage direct communication between business and customer through social networks, but put bluntly, people still value having their own unique bit of cyberspace as much as they ever did.
