SOS for Help: Medical Group Acknowledges Auros is No.1
Case Study Company
Transform Medical
Company Background
Transform Medical is Britain’s largest cosmetic surgery group
having treated more than 150,000 patients during the group's 30
year history.
Business Need
-
Deliver an enhanced user experience for Transform Medical’s
website visitors, through the provision of personalised content,
premium member content and a graphic rich, eye catching design.
- Reduce website support, maintenance and content update costs,
through deployment of a
CMS
.
What Auros Did
Auros delivered a striking new web presence for Transform,
including flash rich navigation, clickstream driven content
personalisation and online services for registered users.
What They Thought
Simon Booth, Transform Medical's Online Marketing Manager, was
particularly taken by Auros' responsiveness towards Transforms'
needs:
"When we found ourselves in the unenviable position of having a key
supplier in liquidation, we needed to quickly find a capable new
partner who could be highly responsive to our business needs.
Having already made a commitment to the Immediacy
CMS
, we assessed the 50 strong
Immediacy partner list and identified one that stood 'head and
shoulders' above the rest.
This assessment was further reinforced by both a strong
recommendation from Immediacy themselves and Auros' highly
responsive approach. These factors, coupled with Auros'
comprehensive Immediacy track record, resulted in the realisation
that there really was only one choice - Auros."
URL
www.transforminglives.co.uk