Social media monitoring is the practice of storing and analysing conversations that occur within social media channels. In its broadest sense, social media monitoring is used by organisations to help them learn what people are saying about your industry, organisation or brand.
Social media monitoring services provided by Auros can analyse conversations as far back as October 2007, as well as provide current trend analysis to listen to what is being said as we speak.
We’re firm believers in listening before doing, and believe that social media monitoring should be the first activity you undertake as you move towards realising your Social Media goals.
Social media management
To find out more about social media management, or the Awareness Social Marketing Hub, please contact Dominic Mills