Awareness
Auros signed an exclusive distribution
agreement in February 2011 to provide the Awareness Social
Marketing Hub and related software solutions to organisations
throughout the UK and EMEA.
The company
Headquartered in Burlington, Massachusetts, Awareness has
offered social media marketing software to the world's biggest
brands and agencies for almost ten years. Awareness prides itself
on providing enterprise solutions that are powerful, intuitive to
use, and easy to learn.
Awareness is backed by NorthBridge Venture Partners and has
offices in both Burlington, Massachusetts, and a research and
development centre in Burlington, Ontario, Canada.
Auros and Awareness’ strategic partnership
Auros’ strategic partnership with Awareness provides
organisations in the UK and EMEA with a local team of experts that
are on hand to assist with the provision, configuration, training
and support of Awareness’ market leading social media marketing
solutions.
“The Awareness Social Marketing Hub is the only enterprise grade
solution available to marketers that allows them to control and
centralise their social media marketing efforts whilst most
importantly tracking Return on Investment.”
Dominic Mills, Managing Director, Auros
The Social Marketing Hub
Awareness offerings include the Awareness Social Marketing Hub,
a game-changing application that empowers serious marketers to
publish, manage, measure, and engage with social media content.
The Social Marketing Hub provides enterprise features for social
media teams such as permissioning, workflow, audit trails,
analytics and team comment response across social media channels
including:
- Twitter
- Facebook
- Foursquare
- YouTube
- Flickr
- WordPress
- SlideShare
The Social Marketing hub also includes seven brandable Best
Practice Communities which enterprises can rapidly launch to
perform targeted social marketing functions.